Services
Much more than a logo
We create relevant and competitive brands that connect with their audience in an honest and consistent way.
The three pillars that together form a brand are identity, identification and communication.
Each brand is unique, it has something that makes it different and we enhance that key feature and make it visible to your audience.
I have it clear
I am aware that I need a change. I want to start with my new brand
DON’T GET LOST IN THE SEA
OF SAMENESS
What is branding?
“Branding, also known as brand management, is made up of a set of actions related to the positioning, purpose and values of a brand. Your goal is to create conscious and unconscious connections with the public to influence their purchasing decisions. In other words, branding focuses on making a brand known and desired, as well as exerting a positive image in the minds and hearts of consumers.”
1. Identity
“Who I am? What I do? How do I do it? What makes me different? What are my virtues? Am I on the right track?... Don’t worry, we’ll be your brand’s psychoanalysts.”
2. Identification
“How is the brand to the outside? What characteristics that make the organization identifiable and recognizable? The appearance, style, form and other aspects that make different view of everyone and show who is responsible for the message that is launching. These aspects must be consistent with the strategy to be credible and honest.”
3. Communication
“Creation of communication elements
The brand communicates with the outside through multiple platforms and actions. According to the way he does and the experience he offers creates his brand image in the public.
Visual communication services are the set of graphic elements that reinforce and accompany the graphic brand or logo and facilitate the recognition of the organization or company. They project their personality and create a cohesion and persistent presence of all their applications.”
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our vision
Lovely Savage it was created for the people and brands creative . Tired of the big companies, I decided to create an illustration studio dedicated to photographers, designers, creative textile brands and any project that is in the world and want to go a little ahead, you need to surround yourself with creativity to not stay obsolete, I call that being an lovely savage. Of course everything is created by handmade with love and simmer, without haste.
If you want make a new adventure do not hesitate to contact!
SEE our WORK
About Me
MY NAME IS ALEJANDRO GÓMEZ
A GRAPHIST AND ILLUSTRATOR WHO FOUNDED THE PROJECT LOVELY SAVAGE. I AM SPECIALIZES IN ILLUSTRATION, LETTERING AND BRANDING
I grew up in the European Hawaii: The Canary Islands, but my heart is from Pacific Northwest.
I discovered the illustration world in anatomy books. Since then, I’ve been always fascinated by old illustrations. My mother studied medicine, so my house was always surrounded by textbooks with illustrations and anatomy dissections, especially human body. So I decided to study at the art school, I learned about sculpture, artistic drawing and photography, and of course, graphic design, but I recognize that I hate vectors!
Lovely Savage was created for the people and brands creative. Tired of the big companies, I decided to create an illustration studio dedicated to photographers, designers, creative textile brands and any other project in the world. I want to go a little ahead, you need to surround yourself with creativity to not stay obsolete. I call that being an lovely savage. Of course, everything is created by handmade with love and simmer, without haste.
If you want to start a new adventure do not hesitate to contact me!
one step away from
your project
